
Holiday posts – Veteran’s Day, Valentine’s Day, Mother’s Day, Father’s Day, Christmas, Easter, Thanksgiving, 4th of July, Halloween, St. Patrick’s Day, Cinco De Mayo, Mardi Gras, Groundhog Day, labor day, Daylight savings, Earth Day, & Martin Luther King Day That’s almost 20 days out of the year you want have to create content. Post pictures to have more impactful content and let your clients/patients/customers know how your schedule corresponds to these holidays.
News
articles that relate to your company, profession, community, staff,
customers, and schools. Try to steer
clear of negative or political articles and you will save yourself some
headaches.
Funny
Pictures, Memes or Jokes.
Everyone wants to laugh including your clientele. One of the many reasons people go on facebook
is for entertainment, so why not entertain them.
Pictures
of you and your staff.
Your patients love you and your staff, well they at least like you and
your staff and these pictures will get a lot of activity. You can post pics of staff on their birthday,
you can introduce new staff, you can use your staff to highlight a new product
or asset that you have, and pictures of your staff dressed up for holidays or
awareness. There is a reason people keep
coming back and sometimes it’s good to remind them with a face.
Tips – Any
kind of tips that relate to your product or area of expertise. The easiest way to find these good tips is to
follow other businesses in your industry and see what they are telling their
patients.
End of
the year Flex Spending account reminders – Post reminders about
patients flex accounts at least once a month in October, November and
December. You can even link patients to
articles, or your own blog, that explains what a flex account is and how it is
beneficial.
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